Men are from Mars Attacks! and women prefer Venus…
20th July 2011
New research shows that men and women just can’t agree on films
New research shows that men and women should never watch films together – as it’s more likely to end up in an argument than a cuddle in front of the TV.
A study of 2,000 adults, commissioned by insurer Direct Line to mark its 40 Seconds Straight short film competition, found that when men reach for a DVD, they look for sex, nudity and action, whereas women like to settle down with a musical rom-com with a happy ending.
Twice as many men look for sex in a film as women (25 per cent compared with 12 per cent), with four times as many men (21 per cent) wanting nudity in their perfect film compared with women (5 per cent). Car chases (36 per cent compared with 17 per cent) and action sequences (53 per cent compared with 38 per cent) are also far more popular with men than women.
In contrast, women prefer to indulge in a weepie (28 per cent compared with 15 per cent of men) and also enjoy a good song and dance routine – which puts men off entirely (24 per cent compared with 12 per cent men). This could explain why almost one in twenty women (4 per cent) said that their perfect film is a Bollywood-style musical.
Although the sexes can’t concur on what they do like in a film, they definitely agree on what they don’t, with both admitting to being turned off by overly complicated plots (33 per cent men and 37 per cent women).
When asked to name the most complicated film they have seen, the top five as agreed by both men and women polled were:
- Matrix Series
- 12 Monkeys
- 2001: A Space Odyssey
- Donny Darko
Jane Crowther, associate editor at film magazine Total Film, said: “This research shows that the men and women really can’t agree on films – when you see a couple arguing at the cinema about what to watch, this research proves why.
"Films take us on an emotional journey and allow us to feel a range of different emotions – what women want from a film is something which reaffirms a positive world view, whereas men want films which tap into the very basic attributes of being alive – death, adrenaline and sex.”
Matt Owen, spokesperson for insurance firm Direct Line, which commissioned the study, said: “Our research shows that film lovers are very clear about what they like – and especially what they don’t like – with overly-complicated, lengthy movies being among the worst offenders.
"In terms of what makes a perfect film, James Bond films fit the bill for men and a film like Enchanted will top the list for women.”
Direct Line has teamed up with Raindance, the UK’s largest independent film organisation, to launch 40 Seconds Straight, a film competition to find new UK film-making talent. Judges include comedian and actor Chris Addison from TV's The Thick of It, and film critic and TV presenter Alex Zane.
Some top factors for the perfect film:
|Happy ending||Car chase|
|Sad/tearjerker scene||Nude scene|
|Song and dance scene||Sex/nude scene|
|Romantic comedy||Action sequence|
|Psychological thriller||Sex scene|
|Straight talking male/female partners||Sci-Fi/Fantasy|
Notes to editors
Started in 1985, Direct Line became the first UK insurance company to use the telephone as its main channel of communication. It provides car, home, travel and pet insurance cover direct to customers by phone or on-line.
Direct Line general insurance policies are underwritten by U K Insurance Limited, Registered office: The Wharf, Neville Street, Leeds LS1 4AZ. Registered in England No 1179980. U K Insurance Limited is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority.
Direct Line and UK Insurance limited are both part of Direct Line Insurance Group plc. Customers can find out more about Direct Line products or get a quote by calling 0845 246 3761 or visiting www.directline.com